Digipaks are becoming a more common way for artists to release their music on hard copies (e.g CDs). Digipaks are for one cheaper to produce on a mass scale and are more durable than conventional CD cases. Secondly the digipak gives an artist a chance to give their audience something more than just a CD (More artwork, posters, lyrics) and therefore entice them to buy it.
Gorillaz Digipak
This Digipak made for the Gorillaz is unorthodox in the way that it unfolds in a puzzle like manor revealing a new piece of artwork one by one which in this case is each member of the band and on each side they are in a different pose. I think that this Digipak is reasonably successful in the way that it is different and quite quirky which perhaps mirrors the style of Gorillaz however besides this I can't see anything else which could be better than a normal CD or a digital version. Despite this the idea of the 4 individual folds could be something to take into account when designing our own.

No comments:
Post a Comment